The Armadillo Studios Blog

DCWEEK: 140 Conference | Jun 24, 08:43 AM

To conclude our time at DCWeek, Team Armadillo had the privilege of taking in the D.C. edition of the 140 Conference.

Started last year, by Jeff Pulver, the 140 Conference is a platform for the worldwide twitter community to come together and discuss the impact of Twitter, and to a extent the larger Social Connectivity of our culture. It’s a quick single day event, where speakers and panelists are give less than 20 minutes to cover their desired topic. The added bonus of last week’s event in Washington, is that it corresponded with Digital Capital Week.

The D.C. 140 Conference was filled with an impressive line-up of thinkers and speakers. To detail each talk would probably fill three or four blog posts.

For the sake of brevity, I am going to detail three of the most interesting talks from the day.

... read more

Topic: twitter-for-businesses || digital-capital-week-2010

Leave A Comment [1]

SXSW10: Twitter Launches The @Follow Platform | Mar 16, 07:48 AM

Much will be said about yesterday’s keynote speaker with Evan Williams. Unfortunately, most of it will revolve around the horrible nature of the interview format and the mass exodus from the panel. But the big news is that Twitter has officially launched a new development platform, which will allow more web site integration for web site owners.

In laymen’s terms, Twitter is trying to compete with Facebook’s Connect (That blue button that you see everywhere) to allow seemless integration of twitter accounts into 10 major web sites. Essentially, this will make Twtter as easy to integrate into web sites as Facebook Connect is. Which will be an incredibly interesting revelation to watch and will alter how information is shared on Twitter.

But what does it mean for smaller web sites with smaller budgets?

... read more

Topic: twitter-for-businesses || sxswi-2010

Leave A Comment

Free Social Media Advice for Local Politicians | Feb 24, 08:45 AM

News of Bronco Dave’s decision to not run in the next round of civic elections has sent a bit of a political shockwave through the circles of political pundits and social media networks in our fair city.

While this buzz grows, plans will be formed and serious candidates will start to come out of the woodwork. So as they do they will inevitably turn to the growing local Social Media communities to get their voice heard. So in anticipation of that, your friendly friends at Armadillo have some free advice on how to best get your message heard and better yet, not have it backfire.

... read more

Topic: twitter-for-businesses || Fresh-Ideas

Leave A Comment [1]

A Tale Of Two Bars | Feb 4, 08:16 AM

Here’s a tale of two local bars. A tale in which two bars set out to engage in the local Social Media community of Calgary.

Both bars are of similar statue and manner. Both are located at cross-sections of popular night time destinations. Both are new ventures which have taken over from Classic and well known establishments. And this year both bars reached out on Twitter (and to an extend Foursquare) to attract new customers.

... read more

Topic: Trends-in-The-Industry || twitter-for-businesses

Leave A Comment [2]

Shel Israel's Twitterville | Nov 4, 04:52 PM

A month ago Shel Israel swung through Calgary on a promotional stop for his latest book, Twitterville. Intrigued by his previous work, Naked Conversations with Robert Scroble, Half of the Armadillo team attended his talk to see what Shel had to say about on twitter. Shel spent the evening doing what he does best; regaling the audience with anecdote after anecdote about the growing importance of Twitter for business (and to a lesser extent society). Needless to say, very few attendees of left without a copy of twitterville under their arm.

Shel is a gifted story teller and Twitterville is nothing short of enthralling and inspiring. From a business perspective if you are looking to properly explore the world of Social Marketing, in particular Twitter, consider picking up a copy.

... read more

Topic: twitter-for-businesses || Fresh-Ideas

Leave A Comment